Meet the VEA Team Driving Veteran Entrepreneurship Forward

I’m the Director of Marketing at Viiision, and I love what I do. One of my proudest accomplishments over the past five years has been building two brands from scratch, taking them from idea to launch to over $1M in annual revenue. With a background in startups and small business growth, I specialize in brand development, business strategy, and marketing execution. I help companies discover their unique value proposition, and then craft marketing strategies that make their audience feel that value. Beyond strategy, I roll up my sleeves and create. I offer videography and photography services for small businesses that deserve great content, even without big-agency budgets. My heart is in helping brands not only grow but grow with purpose. I’m a mom to two amazing boys, a U.S. Air Force veteran, and someone deeply driven by purpose. Outside of work, I’m passionate about creating change, standing up for what’s right, and using whatever I have, skills, voice, or grit, to leave things better than I found them.

My name is Martin Vejar. I am a first-generation American raised in El Paso, Texas, and now proud to call Boise home. Inspired by my family’s journey and driven by a commitment to service, I joined the military, which sparked a lasting passion for veteran advocacy. Today, as a Transition Specialist at Hire Heroes USA, I provide tailored support to veterans and spouses pursuing education, careers, or entrepreneurship. That same commitment led me to support the Veteran Entrepreneur Alliance. I believe in the VEA because it equips veterans with the tools and connections they need to turn their military experience into successful business ownership. I have seen how entrepreneurship can restore purpose, confidence, and independence for those leaving the uniform behind. As a Recon Team member, I am proud to help veterans navigate that transition with the support of a strong, mission-driven community. I have also worked with Mission43, where I earned a PMP certification and built valuable relationships that continue to shape my journey. My purpose is to create lasting connections and help others find theirs. If you’re a veteran or spouse on your own path, I would love to hear your story.

Meet Brittany Hansen-Recon Team Member at VEA. Brittany's an open book so you can always ask her anything, but here's some factoids to get you started. She comes from a military family with a deep love for the Air Force. It was Brittany’s grandparents who taught her the best way to serve them is by giving back to the community they love so much. After meeting Isaac several years ago, Brittany was determined to contribute to the Veteran Entrepreneur Alliance (VEA) and support its mission in any capacity she could. With a creative mindset, Brittany is driven by a strong commitment to bringing equity to information, especially in the field of technology. At every VEA event, you'll find Brittany—heels on, energy high, and ready to engage. A true entrepreneur at heart, she speaks your language and understands the drive it takes to succeed. Brittany balances the roles of co-founder, C-suite executive, wife, and mother of four. In her downtime, she stays active with Brazilian Jiu-Jitsu, plays the harp, and cherishes time with her family.

Meet Charley – Creative Solution Architect & VEA Recon Team Member Charley is the kind of problem-solver who sees possibilities where others see roadblocks. She is a natural-born problem solver with a passion for people and a mind wired for tech. She blends empathy and innovation to craft solutions that actually move the needle, for businesses and individuals alike. Her journey into the VEA began humbly—flipping flapjacks at the annual pancake feed. But after witnessing Isaac’s deep passion for giving back to veterans, she knew she had to get involved on a deeper level. Now a full-fledged Recon Team member, Charley is all in on the mission to serve, support, and empower the veteran community. Outside the professional grind, Charley wears many hats: mom of four (plus two Frenchies who show up to the office like they’re on payroll), tech enthusiast, and, when the sun sets, a Call of Duty champion who’s been known to teach the boys a lesson or two. Yes, she’s won first-person shooter tournaments, and still dominates. Proceed accordingly.

We’re excited to introduce Jessica Cardoza, our incredible VEA Recon Team Member at the Veteran Entrepreneur Alliance! Born at Yokota Air Base in Japan and raised in a military family, Jessica’s passion for helping veterans comes from her dad’s 10 years of service in the US Air Force. Though a civilian, her heart has always been with the military community. For the past 33 years, Jessica has called Idaho home, where she lives with her husband, son, and a crew of furry friends—3 dogs and 3 cats! Her dedication to supporting veterans is a cornerstone of our mission, and we’re proud to have her on the team!

I am a dedicated, organized, and reliable professional with extensive experience in public service. Throughout my career, I have engaged directly with communities across various roles, honing my ability to connect individuals with essential resources. My expertise lies in fostering collaboration and unity among groups, driving them toward shared objectives. I have a strong commitment to supporting military veterans, ensuring they receive the assistance and opportunities they deserve.